New Year. New You. New Headshot
Real life scenario. I often get calls to meet a client either virtually (gotta love Zoom) or in person over coffee to discuss their upcoming photo needs. I am also hired by local and national magazines and agencies to photograph someone for a wide variety of reasons. So I can put a face with a name, I often look the person up on LinkedIn and/or visit their website (or their company's website) beforehand.
Then I meet them…and they look NOTHING like their online photo because their headshot is a decade old…or older.
Sure, we all wish we could turn back the hands of time and look young and perfect forever. This is often the reason many people, especially women, don’t update their headshot.
“I look old”
“I look fat”
“See all these wrinkles here???” ***points all over face…
You name the excuse. I’ve heard it. Sorry guys, you’re just as guilty.
If you haven’t recently updated your headshot, and you’ve run out of excuses, now is the time for a new and better photo of you. Here is why:
You want your online presence and photo to truly represent you and your brand. Whether you need business formal headshots, or business casual (I recommend both), an in-depth professional photo shoot is the perfect opportunity to really stand out as THE top choice for your customers.
Coming up with a plan: Before any photo shoot, I’ll discuss with you the look, style, mood, and purpose for your photos. If desired, we can capture a wide range of emotions with different background colors so you can have lots of options. I personally prefer a white background because it’s bright, airy and lends a fresh look to your photos. However, some individuals and companies prefer a light-to-medium grey background for a more formal look.
As a potential Client, you should consider your career — or future career goals — and how that will influence the look and mood of your photos. Do you need friendly or serious? Business formal or casual Friday? Do you want in studio or on-location? Or both? During our initial call or meeting we will discuss wardrobe options; I am always happy to lend suggestions. Another aspect that is often undervalued and overlooked is the investment of hiring a professional hair and makeup artist. Having a hair and makeup artist or wardrobe stylist on your photo shoot is a game changer. I have a small makeup kit in my camera bag to powder noses and hairspray to tame flyways, but there’s only so much I can do. Having an on-set professional to look out for hair, makeup, and wardrobe is critical to help you look your very best. It’s an investment, but it’s worth it.
During the photo shoot: I don’t limit the amount of wardrobe changes or background changes during my headshot sessions. I want you to have as much variety as possible. Within our time frame, there may be some limitations based on the number of outfits, comfort and ease in front of the camera, hair and makeup changes, etc. The more the variety, the better. I always proof photos on set to an iPad so you can see yourself and make adjustments to your posture, smile, body language. I encourage everyone not to be too overly critical and avoid nitpicking themselves. We are our own worst critic. All of those minor flaws can be fixed. Your smile, stance and body language are the most important things.
After the session: I create a password-protected online gallery so you can review your photos. The first preview of photos will have basic color-corrections. I invite you to take your time and go through a few rounds of selections to narrow down your top choices. I am happy to lend a second opinion, however the choice on which photo(s) you want is up to you. After you’ve made your final selection(s), then each photo is retouched in detail. It’s unrealistic to think you’ll look 20 years younger or 30 pounds lighter. Why? Because it’s not real. It’s not who you are. I encourage all of my Clients to find beauty within themselves and more importantly, to love themselves exactly who they are.
With good lighting plus professional hair & makeup, the right camera angles, and tailored retouching specific to you, you CAN look better than you imagined!
In November 2021, the Chief Financial & Administrative Officer for Independent Case Management of Little Rock reached out to me to inquire about headshots for their leadership team. ICM is a not-for-profit organization that provides home and community-based supports to individuals with intellectual and developmental disabilities (IDD) throughout the state of Arkansas. After we coordinated dates, scouted out a location, and did a little advance planning, photos were taken in December a few weeks before Christmas. After the Client made their selection, their retouched photos were delivered via digital download on January 5, 2022. You can read their testimonial here (and more), but here is what my new Client had to say:
We were looking for a photographer who could execute our vision of fresh, modern headshots. Karen’s work in her online portfolio drew us in and aligned with what we were seeking. She was very responsive and attentive to detail when we reached out to her. Karen made sure every detail was taken care of. She worked with us through all the steps from booking, what to wear, what to expect, and she was very professional and warm. Our expectations were exceeded! The photo set up and session was high-end and felt very cutting edge. We felt like we were in great hands. Karen’s approach to making people look and feel their best shines through her work. — Kathryn Rogers | Chief Financial & Administrative Officer | ICM of Arkansas
To see ICM’s new head shots, you can view them here.