A world-class, heart care center. In Hot Springs, Arkansas.

Earlier this year, I worked with the BackFocus Productions, EXIT Marketing and National Park Medical Center on their latest television campaign for the Heart and Vascular Center of Central Arkansas.

The Heart and Vascular Center of Central Arkansas is the largest, most comprehensive freestanding cardiac facility in the region, featuring more cath labs than any other heart center in the region. Hot Springs is located an hour's drive from Little Rock so having such an advanced heart facility is important for Hot Springs as well as the surrounding communities. It is the only integrated heart center in the region, combining Outpatient, Inpatient, and critical care in one heart center while also connected to a full service acute care hospital.

Below are a few of the TV spots along with accompanying still images. We spent several days filming and photographing in the new heart center as well as the main hospital. An extra thanks goes to EXIT Marketing for asking us to be a part of this project as well as the staff of NPMC.

Behind the Scenes